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Catalina Marketing
Corporation POS Catalina Marketing Corporation provides behavior-based
communications, developed and distributed for consumer packaged goods
manufacturers, pharmaceutical manufacturers, and marketers and retailers.
Catalina’s marketing solutions include discount coupons, loyalty marketing
programs, in-store, patient education newsletters, instant-win games and
other consumer communications that are delivered directly to shoppers by
various means. The company’s divisions include Catalina Marketing Services,
Catalina Health Resource and Catalina Marketing International. CMS offers
behavior-based marketing communications that are delivered at point of sale.
CHR provides services that aid pharmaceutical and CPG manufacturers, as well
as retail pharmacies, in providing consumers with condition-specific health
information and direct-to-patient communications. CMI provides services
similar to those provided by CMS in the Stock Quotes and Other InformationSearch
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